Riding the Silver Tsunami: How Surf Companies Can Help Save Small Businesses
As the surfing community braces itself for the impending "silver tsunami" – the wave of baby boomer business owners reaching retirement age – the future of small surfboard businesses hangs in the balance. With many owners considering closing shop rather than navigating the complexities of succession planning, the industry faces a threat of core, well established brands closing shop with no one to carry the legacy on.
Oceano Surf Collective and AkuShaper share a common belief in preserving the essence of surfing culture and supporting the backbone of our industry – the small businesses that have shaped the sport for generations. That's why we're on a mission to help owners seeking retirement find successors who share their passion for craftsmanship and authenticity.
Here's how we plan to ride the silver tsunami and keep the small surfboard industry traditions alive:
1. Facilitating Succession Planning: We understand that transitioning ownership can be daunting, especially for small business owners who have poured their heart and soul into their craft. Oceano Surf Collective offers guidance and support throughout the succession planning process, ensuring that owners can prepare their businesses for a smooth transition.
2. Connecting Buyers and Sellers: Through our network of surf enthusiasts and industry professionals, we connect owners seeking retirement with passionate individuals looking to carry on their legacy. By facilitating these connections, we ensure that small businesses continue to thrive under new ownership.
3. AkuShaper Marketplace: The AkuShaper machine sales page serves as a marketplace for shapers and businesses to transfer factory assets, creating a smooth transition for businesses exiting the surf industry. This platform not only helps preserve existing market assets but also enables the ushering in of a new generation of surfboard manufacturing businesses.
As the silver tsunami approaches, AkuShaper and Oceano Surf Collective are poised to be beacons of hope for small surfboard businesses facing retirement. Together, we can ensure that the waves continue to be shaped by the hands of passionate craftsmen and women, preserving the soul of surfing for generations to come.
Please forward this article to anyone you know who would benefit from assistance in this major decision. We are your exit buddies.
Stay tuned for updates on our efforts to support small business owners seeking retirement and preserve the legacy of surfing culture.
